vivo launches its newest flagship in the UK, the X80 Pro
London, 15th June, 2022
Integrated with ZEISS co-engineered professional imaging system and superior flagship performances to enable users to find their perfect shot
• The new vivo V1+ Chip and rear camera lens ZEISS T*Coating comes as standard for bright, natural colours and cinematic videos and portraits.
• Snapdragon 8 Gen 1 processor, E5 Ultra Vision Display, and Liquid Cooling Vapor Chamber technology for a powerful and yet smooth user experience.
• Ultrasonic Fingerprint Sensor, 80W FlashCharge and 50W Wireless FlashCharge to enhance efficiency and productivity.
• New premium frame for the main camera module using Fluoride AG glass with ceramics finishing and IP68 certification for refined, yet resilient design.
vivo is officially launching its X80 Pro 5G flagship smartphone in the UK bringing a new mobile experience with cinematic photography features co-engineered with ZEISS. Building on vivo X series' professional mobile photography foundations, the X80 Pro, with its artistic cinematic mode, flagship performance, and technological innovations, continues to demonstrate the relentless pursuit for the perfect user experience in photography and videography.
Outstanding Professional Imaging Features co-engineered with ZEISS
"X80 Pro demonstrates vivo' s constant pursuit for user-oriented innovation and premium mobile imaging technology. In the successful collaboration with ZEISS, a global leader in optics and optoelectronics, we are once again delivering excellent experiences for users who can capture memories and create quality photographs and videos with more dynamics and perspectives," highlighted Daniel Götz, product manager, vivo Europe.
vivo's X80 Pro features extensive upgrades that creates an unmatched mobile photography experience, and, for the first time, delivers cinematic style video modes co-engineered with ZEISS. The new ZEISS Cinematic Video Bokeh feature creates an oval bokeh in film-standard 2.39:1 aspect ratio producing a widescreen cinematic lens effect that can capture highly aesthetic and expressive videos. Users also have the option to choose regular lens video bokeh and create portrait videos with bokeh with a single tap. The bokeh effect varies to fit the focal length, aperture, and shooting distance, and in a regular 16:9 frame the bokeh balls are round.
In addition, new effects, such as the ZEISS Cinematic Style Bokeh, have been added to the ZEISS Superb Portrait feature, enabling users to recreate classic Hollywood aesthetics by adding a film-like bokeh effect with a 2.39:1 widescreen aspect ratio combined with artistic long oval bokeh, similar to ZEISS Cinematic Video Bokeh. The overall effects can also be enhanced with vivo's cinematic lens simulation algorithm and a dual-camera depth-of-field technology that combines flare rendering and processing. By recognising highlight points, the brightest point in the picture is identified and artistic blue light trails can be created, similar to the blue streak in cinema lenses.
vivo continues to maintain its outstanding night scene effects in conjunction with the ZEISS Superb Night Camera. With upgraded features such as Pure Night View, X80 Pro can capture city night scenes while retaining the original look and feel of the scene. In addition, the X80 Pro supports XDR Photo that can improve the clarity of backlit images and enhance tones that better reflect what the human eye can see. The XDR Photo feature can optimise the X80 Pro display capabilities by highlighting contrasting tones in photos to fully showcase the high-quality HDR effect on photos. Due to the fact that X80 Pro rear cameras have achieved compliance to ZEISS T* Coating, night scene performance remains first-rate. ZEISS T* Coating enhances light transmission and helps to reduce light reflectivity such as flare and ghosting.
To better optimise the ultimate mobile photography experience, vivo X80 Pro also includes ZEISS Natural Colour aided by the series' first AI Perception Engine to improve colour accuracy and facilitate colour changing and brightness during a shoot. ZEISS Natural Colour can reproduce natural colours and automatically optimise both the accurate exposure and white balance, allowing the image to best reflect what the human eye can see. This feature upgrade includes the ability to adjust tone brightness, capturing experiences that appear more realistic, refined, and natural.
Premium Mobile Photography Experience
The X80 Pro contains top-of-the-line photography upgrades while maintaining the classic flagship features that make vivo the go-to brand for mobile photography. Users can continue to create photography and videography masterpieces with ease through vivo' s user-oriented innovations.
X80 Pro has a 32MP front camera and a rear four-camera system consisting of a 50MP ultra-sensing camera with GNV sensor and optical image stabilisation (OIS), a 48MP wide-angle camera, a 12MP gimbal portrait camera, and an 8MP periscope camera. The 12MP gimbal portrait camera is the core upgrade that allows for video enhancement and stability, while X80 Pro's main camera also includes an exclusively customised 'ultra-sensing' GNV sensor to optimise reflectivity and reduce stray light paired with a High Transmittance Glass Lens for low dispersion and temperature drift to reduce glaring.
Furthering the pursuit for premium photography and videography experience, X80 Pro is equipped with the latest iteration of vivo' s imaging chip, the vivo V1+, delivering an elevated experience to users with a built-in AI system for professional-level visual enhancement. The X80 Pro includes an added feature; AI Video Enhancement that allows the device to automatically identify the right mode for the light conditions, prompting users to choose between video HDR and night mode depending on the scenario. Furthermore, the vivo V1+ chip enhances the X80 Pro's visual experience in display and gaming.
Camera Panning is also a new and exclusive feature that further enhances the flagship dynamic capabilities. This feature has portrait motion tracking technology, which can reduce motion blur caused by shaky hands. In addition, its Night Sports Mode of the X80 Pro allows users to take outstanding, dynamic images, as it can capture clearer photos even in extreme scenarios with its enhanced motion detection abilities.
Outstanding Flagship Performance
vivo' s groundbreaking technologies in mobile photography and top performance make X80 Pro a powerhouse device designed with an understanding of user's requirements.
X80 Pro is configured with the Snapdragon 8 Gen 1. Compared to its predecessor, X80 Pro has improved CPU performance. Furthermore, the smartphone is equipped with enhanced LPDDR5 and enhanced UFS3.1 for high running and storage speed.
X80 Pro is decked with an Ultra Large Liquid Cooling Vapor Chamber that allows for maximum cooling surface area, which can help maintain stability when using high-performance features such as large-scale games and video recording.
Designed with the consumer's needs in mind, the new X80 Pro has significant battery upgrades that can accommodate the lifestyles of all users. The X80 Pro supports 80W FlashCharge, while also supporting 50W wireless FlashCharge with a large 4700 mAh battery. With such a sizeable battery, X80 Pro can get a full charge in just 36 minutes.
In addition, X80 Pro is equipped with a brand-new 3D Ultrasonic Large Fingerprint Sensor, which offers an incredibly fast fingerprint enrolment process – 1-tap and you're done. Typically, traditional in-display single-point optical fingerprint scanning requires 15-20 taps. Once your fingerprint is enrolled, it delivers one of the fastest unlocks in the mobile industry – at just 0.2 seconds. Because the recognition area is 11.1 times larger than traditional in-display optical fingerprint sensors, it improves the overall unlocking experience.
Immersive Gaming Experience
X80 Pro introduces new upgrades enabling enjoyable and immersive gaming experiences. The smartphone is equipped with a large X-Axis Linear Motor, supported by vivo' s self-developed vibration algorithm that allows for quiet but powerful scene-based vibration. X80 Pro's response speed on start-stop time, has increased by 20% with more vivid vibration for a more enjoyable gaming experience.
The X80 Pro Dual Stereo Speaker along with its powerful bass provides a balanced and improved overall sound effect, bringing dual speakers to vivo X series in the UK for the first time.
Sleek Waterproof Design with Refreshing Aesthetics
Inspired by the look of professional cameras, the square and circle aesthetic that forms the lens and base is incorporated within the exterior design concept of X80 Pro, to remind of the X series' professional photography capabilities. By encasing the lens within a circle motif, the visual design invites users to see the world through the camera and highlights the Professional Imaging power of ZEISS.
The X80 Pro is available in Cosmic Black color, which represents the broad and profound nature of the night sky, along with the vitality and the everlasting power of the universe.
Pricing & Availability
The vivo X80 Pro will be available in the UK on 7th July, at a suggested price of GBP 1,199.
Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated.
*All data provided is based on the vivo technical design parameters, lab test results and supplier test data. Actual performance may vary depending on software version, specific test environment and smartphone model. All comparisons shown on these pages refer to vivo products only.
X80 Pro is equipped with vivo standard charger (FlashCharge adapter 20V / 4A) and supports up to 80W. The vivo Wireless FlashCharge supports up to 50W. The actual charging power is dynamically adjusted as conditions change and is subject to actual use. The vivo 50W Wireless FlashCharge needs to be purchased separately.