GLOBAL TECHNOLOGY BRAND VIVO MAKES DEEPER INROADS INTO SRI LANKA

“Benfen” is a word in Chinese language that emphasizes on doing the right things and doing things right, which is the ideal description of vivo’s mission to build technology for good. vivo, a leading global smartphone brand, believes in bringing the best technology and ultimate user experience to its users and has always functioned on these principles.

Within just three years of entering the Sri Lankan market, vivo has carved a niche for itself in designing and developing the latest in smartphone technology. Since its entrance in 2017, vivo in Sri Lanka has launched many feature-rich variants in its vast and innovative portfolio of three different series -Y, V, and S, designed to fit the Lankan youth's evolving lifestyle needs and budget preferences.

Global firsts

vivo has established a rich legacy of 'industry-first' innovations for itself. And at a time, when smartphones carried a fingerprint scanner at the back as a security feature, vivo pioneered in in-display fingerprint scanning technology, eliminating visible fingerprint pad to create a seamless design without compromising on security options.

From being the first to put a dedicated Hi-Fi quality audio chip in a smartphone, to breaking records of the world's thinnest smartphone, vivo is committed to pursuing the newest experiences in technology. 

Showcasing technology excellence

Over the years, vivo continues to have an unremitting focus on Sri Lanka and as a result, has introduced its top-notch product ranges that have received phenomenal responses from the youth community in the country.

An example of this tech excellence is the vivo V15 Pro, released in March 2019, that housed a triple rear camera fitted with a 48MP (f/2.0)quad pixel sensor. In the same year, vivo S1 Pro was introduced for the budget buyers featuring a 32 MP AI selfie camera and a triple rear camera. Additionally, the V17 Pro was launched in October 2019 that featured the world’s first 32MP dual elevating camera coupled with the power of revolutionary features including Super FHD AMOLED screen, ultra-full view display and professional-grade 48MP AI quad camera.

The latest 'youth-centric' launches of the Y50 and Y30 addresses the needs of the younger generation in terms of long-lasting battery life, extreme gaming experience and innovative camera features. Lastly, and also importantly, the V19, stands as a prime example for vivo's commitment towards next-generation innovation featuring best- in- class selfie camera. Its powerful quad rear camera setup which comprises of a 48-MP primary lens, a 8MP Ultra-Wide-Angle Camera, a 2MP macro camera and a 2MP bokeh camera.

With more than 80% of its staff invested in research and development, vivo holds its core beliefs firmly on being innovative for the consumer and continues to place world-leading features into its smartphones.

Reinforcing local commitment

With localization and innovation at its heart, vivo believes that Sri Lanka is a strategically important market and therefore, continues to upscale its presence in the local mobile market to embrace consumer demands. vivo products are now available nationally with a robust offline network of 1000+ stores and two exclusive service centres. 

In alignment with the Sri Lanka Government's efforts on #RestartSriLanka, vivo is working closely with 350+ vivo employees and 1000+ retailers, guiding, mentoring and empowering them during these unprecedented times.

Gearing up for the 5G future

Innovation, being a trendsetter, and having the best-in-class products are the three mantras by which vivo carries out all its activities and developments. As a leader in the communications industry, vivo is one of the pioneers amongst mobile terminal companies to spearhead 5G technology R&D and standardization. Globally, vivo sub-brand iQOO launched iQOO Pro 5G, making itself one of the first brands to launch 5G ready smartphone. With this, vivo aims to provide multi-device, multi-application offerings and aims to delight its customers by delivering even more vibrant and connected experience.

An innovation-led future 

Over the years, vivo is evolving from a 'manufacturer' to an 'innovator' brand that has the best in class smartphone technologies. Even though vivo entered the Sri Lanka market just three years back, vivo is confident of being able to reach out to its customer communities in the country and cater to their demands to provide products that are both stylish and innovative.

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