Philippines, Sep. 20, 2017
Vivo, a young leading global smartphone brand, today celebrated the launch of its latest product, V7+, across Asia following its successful debut in India on 7 September 2017. Designed with young people and young professionals in mind, it features industry’s first 24MP front facing camera with LED flash, together with a FullViewTM Display. The V7+ is Vivo’s latest example of its commitment to empowering users with self-expression and captures memories through cutting edge technologies.
“Building on our enormous success in China, we are excited to introduce the V7+ to consumers in Asia who are looking for products that truly express who they are socially and professionally.” said Alex Feng, Senior Vice President of Vivo. “Our understanding of the Asian consumers has been crucial to Vivo’s success to date. We are confident that we are on the right trajectory towards realizing our ambition of bringing high-quality and cutting-edge products and technology to inspire and empower more consumers globally.”
Since its first entry into the international markets in 2014, Vivo has dedicated itself to understanding the needs of consumers through in-depth research with the aim of bringing to market innovative and stylish products that meet their lifestyle and needs. The Vivo V7+ 24MP front-facing camera and the FullView TM Display allows the new generation consumers, who are media savvy and self-expressive, to take clearer selfie and perfect shots, truly expressing themselves and capturing important memories, in every angle, anytime, anywhere. Consumers in Philippines will be able to purchase the V7+ starting 20 September, followed by other SEA markets. Respective retail price is to be announced upon availability in local markets.
As a brand that embodies youthful energy, joy and innovation as its brand attributes, Vivo became the official smartphone sponsor of the 2018 and 2022 FIFA World Cup TM, continuing efforts to bring vivid and inspiring experiences to connect young people around the world through sports. In 2015, Vivo was the title sponsor of the Indian Premier League (IPL). In 2016, Vivo started a strategic partnership with NBA China as its Official Mobile Handset Sponsor, inviting NBA superstar Stephen Curry to become the product ambassador for Vivo's flagship Xplay6.
Vivo currently has 20,000 dedicated R&D personnel and 3,000 engineers in seven R&D centers worldwide, including two in the United States (Silicon Valley and San Diego), as well as five in China (Shenzhen, Dongguan, Nanjing, Hangzhou and Beijing).
According to Gartner’s latest research, Vivo ranked 5th in global smartphone sales in 2Q 2017 in terms of volume with 6.6% market share.
To learn more about the Vivo V7+ and Vivo’s other industry-leading technologies, visit: vivo.com